10/01/2011

Principles of Principled Life Insurance Selling Review

Principles of Principled Life Insurance Selling
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I buy numerous sales techniques books, way too many as a matter of fact. I bought this book because as a beginning insurance sales agent, I thought it would give me some tips ABOUT INSURANCE SELLING. Not to be, this book is a very basic sales technique guide to selling ANYTHING. If you want basic sales guidance, buy "The Accidental Salesperson" or the Sandler Sales Institute book "You Can't Learn to Ride a Bicycle....".
I bought this book through Amazon because I have never seen it in a bookstore. Do not waste your money on this book...my apologies to the author who undoubtedly could provide insurance related ideas but took a very remedial road with this book. If it is self-published, more power to the author, I wish I could get the guts to commit some of my sales thoughts in a book.
Alan Erickson

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A handbook for life insurance sales professionals who want to make or keep their business practices client-centered. An insurance consultant and trainer of over 25 years experience shares skills in marketing , prospecting, discovery, closing, handling client concerns and delivery. Includes Four Pillars of success.

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